In December 2016, at an event with over 400 VIPs in attendance, we partnered with Lucid Motors for the unveiling of the Lucid Air to the world.

The evening began with a presentation by Peter Rawlinson, Lucid’s Chief Technology Officer, and Derek Jenkins, Vice President of Design. After the car was unveiled, the floor opened, and guests had the opportunity to get an exclusive look at the technology and design behind the Air while speaking with the team bringing the car to life. Attendees were treated to rides in Air prototypes, in which they experienced the car’s incredible power, phenomenal space, and effortless autonomous capabilities.

We supported
• 3D Design Concepts
• Account & Project Management
• Production Assets
• Technical Coordination
• Venue Sourcing
• Film/Photography