After recently debuting an events industry-focused podcast titled Squared Away by MC², we are excited to share episode two on selling experiences!
Ep. 2 – Selling Experiences
From trade shows and conferences to pop-ups and mobile road tours, selling experiences starts with your first “hello” and trickles throughout the project's life cycle. Take a deep dive behind establishing a successful customer experience with Chief Growth Officer, Ben Nazario and Associate Account Manager, Jazmine Toner.